Pricing

Investment in Local Growth

Every business profile is different. Pricing is based on the complexity of your profile, competition in your market, and the level of support required.

We don't sell one-size-fits-all SEO packages. Every engagement is scoped around your business goals, profile condition, and growth opportunities.

New-client offer dates: October 13, 2026 to December 31, 2026.

One local-growth system

Simple pricing for the whole local-growth system.

Bring more of your local customer journey together: get found, convert the visit, and respond to every enquiry.

New clients get 50% off their first 3 months of monthly service fees. After month three the standard price applies automatically. The offer applies to eligible website, Website Care, Switchboard, and Launch Package monthly fees only; one-time fees and Google Business Profile services are excluded. Offer dates: October 13, 2026 to December 31, 2026. Offer details

Ongoing Programs

Google Business Profile growth plans.

GBP Growth Essentials

$499/month

Starting at

  • Google Business Profile optimization
  • Category and service optimization
  • Review management strategy
  • Monthly reporting
  • Performance tracking
  • Local search recommendations

Best for: Small local businesses · Single-location

Most Common

GBP Growth Pro

$899/month

Starting at

  • Everything in Essentials, plus:
  • Local SEO strategy
  • Competitor analysis
  • Content and post optimization
  • Citation review
  • Priority support

Best for: Growing businesses · Competitive local markets

Multi-Location Growth Program

$1,500/month

Starting at

  • Multi-location optimization
  • Centralized reporting
  • Location-level performance tracking
  • Review strategy across locations
  • Profile audits and optimization
  • Monthly consulting

Best for: Multi-location businesses · Franchises · Regional brands

One-Time Services

Scoped, single engagements.

Google Business Profile Audit

$249

  • Full profile audit
  • Competitor analysis
  • Visibility assessment
  • Written recommendations

Verification Support

Starting at $349

  • Verification guidance
  • Documentation review
  • Google support assistance where applicable

Suspension & Reinstatement Recovery

Starting at $599

  • Root-cause diagnosis
  • Appeal preparation
  • Documentation review
  • Reinstatement support

Complex and multi-location cases are quoted separately.

Merchant Center Services

Merchant Center Suspension Recovery

Starting at $699

  • Policy compliance review
  • Feed audit
  • Website compliance recommendations
  • Suspension recovery assistance
Websites

Make it easy for a local customer to choose you.

Each website is planned around the questions a customer needs answered before they call, book, or request a quote. These are proposed launch packages; pricing is in USD and has not been validated as a market rate.

Starter Site

$799 one-time

For small local businesses

  • Up to 5 pages
  • Mobile-responsive design
  • Contact form and click-to-call
  • Basic on-page SEO
  • Google Maps embed
  • Basic speed and accessibility checks
  • One revision round
Discuss website options
Most popular

Growth Site

$1,499 one-time

A fuller site for growing local businesses

  • Up to 10 pages
  • Everything in Starter
  • Individual service pages
  • Lead-focused calls to action
  • Enhanced local SEO structure
  • Analytics and conversion tracking setup
  • Two revision rounds
Discuss website options

Custom / Multi-Location

From $2,500 · one-time

Custom quote for larger or multi-location sites

  • Multi-location or larger service websites
  • Location-specific page structure
  • Custom layouts and functionality
  • Advanced lead-routing requirements
  • SEO and analytics planning
  • Scope, integrations, and page count agreed before work begins
Discuss website options

Website Care

$99 / month standard; $49.50 / month for the first 3 monthly payments for new clients.

Routine maintenance and health checks; broken-link and form checks; minor content updates up to 30 minutes monthly; basic uptime monitoring; and a monthly maintenance summary.

Excludes major redesigns, new pages, hosting, premium software, and emergency development unless separately agreed.

Switchboard

Keep the next lead from going cold.

Switchboard helps local service businesses respond to enquiries and follow up with leads. These proposed launch packages use done-for-you setup. Prices are in USD and are not validated market rates. Confirm production readiness, connected providers, and agreed scope before advertising any feature as included.

Switchboard Core

$149 setup

$149 / month

$74.50 / month

monthly price for new clients' first 3 payments; standard rate applies from payment four.

For a single-location business testing lead recovery

  • Business onboarding and configuration
  • Missed-call recovery workflow, subject to provider setup
  • Website lead capture using the supported form
  • Lead and conversation dashboard
  • Basic follow-up configuration
  • Initial testing and handover
Book a Switchboard demo
Recommended upgrade

Switchboard Plus

$299 setup

$249 / month

$124.50 / month

monthly price for new clients' first 3 payments; standard rate applies from payment four.

For a more complete lead follow-up workflow

  • Everything in Core
  • AI-assisted reply configuration
  • Follow-up workflow configuration
  • Review-request workflow configuration
  • More extensive testing and optimization
  • Monthly workflow review
Book a Switchboard demo

Switchboard Custom

From $750 setup

From $399 / month

From $199.50 / month

monthly price for new clients' first 3 payments; standard rate applies from payment four.

For multi-location businesses or more complex workflows

  • Custom onboarding and configuration
  • Multi-location requirements assessment
  • Custom workflow planning
  • Provider and integration scoping
  • Agreed support and optimization scope
Book a Switchboard demo

Option A: Managed provider usage

Core includes up to 500 messages and AI replies per month; Plus includes up to 1,500. Usage above the allowance is billed at provider cost plus 20%. We alert you when usage reaches 80% of the allowance.

Option B: Bring your own providers

Connect your own Twilio or Africa's Talking account and AI key. You pay providers directly; the Switchboard fee covers the platform only.

Consent: messages go only to customers who opted in to that channel; WhatsApp uses approved templates, and opt-outs are honored.

Launch Package

Everything you need to launch your website and lead response.

A Growth Site, Switchboard Core, and Website Care, together in one setup.

Launch Package

$1,499 setup

$248 / month standard

$124 / month for new clients' first 3 monthly payments

  • Growth Site build, up to 10 pages
  • Switchboard Core: missed-call text-back and website form capture
  • AI conversations over SMS and email
  • Up to three automatic follow-ups per lead
  • Live dashboard and spam filtering
  • Website Care: hosting and maintenance
  • Switchboard Core setup fee waived (a $149 saving versus buying separately)

Managed usage allowance: up to 500 messages and AI replies per month, with the same contract options as Switchboard Core.

Discuss the Launch Package
New-client offer

50% off monthly service fees for your first 3 months.

New clients get 50% off their first 3 months of monthly service fees. After month three the standard price applies automatically.

Fine print: new clients only; monthly fees only; runs from October 13, 2026 through December 31, 2026; ends after the first three monthly payments are billed; not combinable with other offers. Google Business Profile services and one-time fees are excluded.

Clear terms

Contract options and fair exit terms.

Month-to-month

  • 30 days' written notice

6-month agreement

  • Price locked for the term
  • Quarterly strategy review

12-month agreement

  • Price locked for the term
  • Quarterly strategy review
  • 2 hours of included website edits per quarter; unused hours do not roll over.

Fair exit:If we miss a deliverable and don't fix it within 30 days of written notice, the client can end the agreement without an early-termination fee.

We don't promise specific rankings. Google decides those. We promise the work, the monthly reporting, and a team that answers your questions.

Common questions

Pricing FAQ

What is included in each website plan?

The cards list the proposed scope for Starter Site, Growth Site, Custom / Multi-Location, and Website Care. Confirm availability and final scope before publishing these as included deliverables.

What is included in each Switchboard option?

The cards list proposed setup and workflow scope for Core, Plus, and Custom. Availability depends on implemented features, connected providers, and agreed scope; confirm production readiness before advertising features as included.

Who owns the website after launch?

You own your website. Your domain is registered in your name. Once the build fee is paid in full, the site design and content are yours. While you're on a Website Care plan we host and maintain it; if you leave, we hand over the site files and help move hosting. We hand over site files and hosting within 14 days of written notice, free once. Additional help is billed hourly. Your Google Business Profile is always yours; we're added as a manager and you can remove us at any time.

Are message and channel usage costs included?

Switchboard Core includes up to 500 messages and AI replies per month; Plus includes up to 1,500. Overage is billed at provider cost plus 20%, with an alert at 80% of the allowance. Alternatively, connect your own Twilio or Africa's Talking account and AI key and pay those providers directly; the Switchboard fee covers the platform only.

What contract policy applies to these packages?

Choose month-to-month with 30 days' written notice, a 6-month agreement, or a 12-month agreement. Each agreement's included terms are listed in the Contract options section.

How is customer consent handled in Switchboard?

Messages go only to customers who opted in to that channel. WhatsApp uses approved templates, and opt-outs are honored.

Need something more complex?

If your business operates across multiple locations or requires ongoing Google Business Profile consulting, we'll build a custom growth plan around your goals.

We work with businesses that view their Google Business Profile as a revenue-generating asset - not simply a directory listing.

Our clients invest in long-term local visibility, reputation, and customer acquisition.

No outsourced account managers.
Every project reviewed directly by a specialist.

Let's Talk About Your Profile

Tell us what's happening with your Google Business Profile, and we'll recommend the most appropriate solution for your business.